LinkedIn is organizing a free event "DIY Employer Brand - 4 Steps to a Compelling Employer Brand from Scratch". Here is their description of the event:
While 72% of recruiting leaders worldwide agree that employer brand has a significant impact on hiring, just 55% have a proactive employer brand strategy. (Global Recruiting Trends 2016, LinkedIn). If you belong to one of the 45% of companies who do not have a proactive employer brand strategy, getting started can feel daunting. In this upcoming event at LinkedIn Hong Kong, LinkedIn Employer Brand specialists will show you how you can build a compelling employer brand in-house and from scratch. You will learn:
- How to setup your employer brand project for success
- How to develop your Employer Value Proposition
- How to plan your employer brand communications
- How to rollout your employer brand
You will also get an overview of Next Generation LinkedIn Career Pages – a platform tailored to allow employees to voice their opinions on their respective organisations, better than ever.
The sessions will be in both English (on 1 November) and Cantonese (on 3 November), so please register accordingly.
|Date||Tuesday 1 Nov 2016 (English) / Thursday 3 Nov 2016 (Cantonese)|
|Time||17:00 - 18:00, check-in starts at 16:30|
|Address||38/F, Hysan Place, 500 Hennessy Road, Causeway Bay, HK|
Who should attend?
Talent Acquisition, HR professionals, Brand Communication Managers and others responsible for employer branding, human resources.
More details of their event can be found at http://app.el.linkedin.com/e/es?s=2610&e=3933522&elq